#Millennials the new #Caregivers
In her article in the January 2017 issue of HME News, Associate Editor Tracy Orzel brings the Millennial generation into the forefront. “In 5 more years, they will be buying for their parents,” sites Orzel. I am taking notes as both a Baby Boomer and Occupational Therapist specializing in home safety! She explains the trend as follows:
Out of 75.4 million Millenials born between 1980 and 2000, 9.5 million are already caregivers, according to a study conducted by the National Alliance of Caregivers and AARP.
Medical and DME providers will need to pay greater attention to price with up-front estimates than their parents generally required. “Millennials are also more likely to turn to Google for healthcare information and buy products online first, before going to a doctor,” states industry expert Nashlah Boyayan. Companies in the healthcare arena need to have a strong online presence but not necessarily one that…
View original post 91 more words